Author: Dean Chu

Date: September 12, 2007

 

As the internet matures so does the domain name registration business. For that reason most good domain names are taken by either legitimate companies or by domain names dealers in the business of reselling of domain names for profit. So what would you do if you think you need that "perfect" and unavailable domain name and it is being offer for sale? Would you pay thousands for the domain name or would you resist and come up with your own domain name?

The answer to that will depend on the person who is making the decision, the business and the domain name in question. However, for most small businesses spending thousands for a domain name seems like a big waste of money. Instead spend it on your website and search engine optimization. As for the domain name if you prefer to save your money and come up with your own name, below are some tips on selecting your domain name:

Unavailable Domain Names - Instead of paying good money for an unavailable domain name you can register a different variation of the domain name. For example, if you wanted the domain name websitedesigner.com and it is taken, you can register the following domain names instead: website-designer.com (much easier to read on the side of your truck), websitedesignertoronto.com (include your market location, because this will be a tremendous help with SEO) etc...

Domain Name Variations - Don't be surprised even the hyphenated variations of domain names are already registered by domain name dealers hoping that someone will be desperate enough to purchase it from them. When you encounter domain names of choice that are already taken, you can opt to add keywords to your domain name or your business location. Not only is this practice economical it is also extremely beneficial to search engine optimization.

Domain Name Extensions - Choose a different extension like domain-name.ca, domain-name.net, domain-name.us, or domain-name.org. The notion that only .com extension appear legitimate should be dispel. If you service or product is good and reliable, it is doubtful that your clients would choose not to do business with you because you happen to use a non .com extension. As a matter of fact up to 40% of Canadian businesses don't even have websites. Save your money and invest in search engine optimization and refuse to pay into the domain name game.

If you follow the general steps outlined above you should be able to find a good web host to match all your web site and budget requirements. I hope this article on choosing web host helps to simplify the search process, if you have any question or feedback please feel free to contact me .

Author Bio: Dean Chu a sales and marketing professional offering website design and web marketing consultation. This article is copyrighted and you may use this article free of charge provided you keep the about the author with link intact.